WITRAC has a clear medium-term objective: To grow exponentially and progressively with high-impact results. This implies maximizing commercial actions, collaborative relationships and, above all, optimizing internal knowledge.
Last March, the first WITRAC Keynote Event was held to review the company’s global strategy and align the team to follow the upcoming objectives.
During the last years, great progress has been built, international expansion in Europe, North America and South America with an upward trajectory that has led us to close important deals with companies such as Ford, Boluda, Coca-Cola, Carrefour, Stadler, among many others, generating positive results in their value chain:
However, WITRAC does not think in countries or cities, it thinks in supply chains, and these are continental.
The goal is to bring digital eyes and brains to the rest of the world to improve supply chains with advanced AIoT technology.
We live in times where supply chains must become increasingly smarter to be efficient in managing their operations, and that applies globally. Agility, cost reduction and accuracy have become the main objectives of most of the entities involved in the industry.
At WITRAC we believe in the decentralized economy for any activity control and we are also convinced that it has to be hybrid, collaborative and circular.
That is why, for the coming months, WITRAC’s attention will be focused on 4 essential actions:
Solutions to improve efficiency in the supply chain
Maximize the benefits offered by the global cloud-based traceability, visibility and control platform by expanding the commercial vision towards concrete solutions applicable to the market. With a clear focus on demand and the needs already detected in our customers, we have extended the portfolio to offer key solutions that are impacting the efficiency of each of the industrial and logistics areas of the companies:
That is why, for the coming months, WITRAC’s attention will focus on 4 essential actions:
Maximize the benefits offered by the global platform of traceability, visibility and control in cloud from an expansion of the commercial vision towards concrete solutions applicable to the market. With a clear focus on demand and the needs already detected in our customers, we have extended the portfolio to offer key solutions that are impacting the efficiency of each of the industrial and logistics areas of the companies:
- Supply Chain assets control (Supply Chain assets control).
- Route monitoring & control (Route monitoring & control)
- Warehouse asset tracking (Warehouse asset tracking)
- People safety & productivity (People safety & productivity)
More diligence, better quality
Ensuring diligence to improve product and process quality in everything we do is one of WITRAC’s greatest expansion catalysts. To achieve this, our leadership team has made a strong commitment to innovation, experimentation with new technological developments aimed at improving efficiency, and above all, to the continued growth of the internal team that brings WITRAC to life.
Facing new, bigger and more complex challenges, our team will continue to grow and train with a focus on profiles willing to take on exciting challenges and projects from different departments to make WITRAC the ideal place to work because of its knowledge and motivation.
Taking responsibility for sustainability
Sustainability is an important issue for the coming years at WITRAC. Responding to the sustainability needs that the planet requires is part of the main actions that we will implement during this year.
By providing the infrastructure capable of helping to pinpoint key points of improvement in the optimization of essential resources for the industrial ecosystem, which also facilitates the waste reduction process, we will ensure a more transparent approach to our operations.
Strategic partners committed to growth
With the smart connectivity networks accessible today as 5G, Edge or Cloud computing we are facing new scenarios that allow us the increase of data that generates a closer and hyperconnected connection with devices and systems. Having control of different technologies through hybridization helps us to digitally transform the entire value chain to obtain information from any technological network and convert it into relevant data for the business.
Finding partners willing to improve their efficiency and add value to their own solutions, processes or systems by taking advantage of technological hybridization is one of the company’s main objectives for the coming months.
The prospects are unbeatable to ensure a profitable future because we know that restructuring in Industry 4.0 is inevitable.
Organizations need to optimize their times, production volumes and decrease the complexity of their processes to become more agile and efficient at the business level and, in the same way, to satisfy their customers on a larger scale. This would maintain competitiveness and improve the value proposition that would end up increasing the impact, sustainability and generation of technological breakthroughs for the world.
At WITRAC we continue to move forward every day, but above all, growing with aligned and coherent actions for the good of the entire industry.
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